For chiropractors. By a chiropractor.

Chiropractic marketing, built by a chiropractor.

35+ years as a practicing DC and a third-generation chiropractor. The Chiro Growth Lab helps practices like yours get found, get chosen and get more new patients through the door.

Free 15-minute call. No sales pitch. You leave knowing the one fix to make first.

Jerry Dreessen DC, founder of The Chiro Growth Lab
Jerry Dreessen DC
Founder, The Chiro Growth Lab
Practicing since 1988
Get found
On Google, the map and AI search.
Get chosen
Earn trust before the first call.
Get growing
Steadier new patient flow, month after month.
Why a chiropractor, not just an agency

Most marketing companies have never adjusted a patient.

You’ve probably tried an agency before: generic reports, no idea what a subluxation is, and no clue why same-day availability or insurance verification matters to your patients.

Jerry Dreessen DC has run a practice since 1988. He knows the real patient journey: the search, the phone call, the first visit, the plan of care. He built The Chiro Growth Lab to put that knowledge into every practice’s marketing.

Tech keeps changing

Google, AI search, social. Every month there’s something new to keep up with.

Spending, not sure it’s working

You can’t say which marketing dollars actually bring patients in.

Feast or famine

New patient flow is great one month and tight the next.

Your website needs an adjustment

You know it. You just haven’t had the time or the right person to fix it.

Invisible in “near me”

Not in the top 3 on the map? Those patients book somewhere else.

You want to grow

Without becoming a full-time marketer or being sold something you don’t need.

How it works

Start with an exam. Then pick your level of help.

Like any good care plan, we look before we treat. Every practice starts with a free audit, then chooses how much help it wants.

01
Free practice audit
Free · 15 minutes

A quick look at your website, Google profile and follow-up. You leave knowing what’s working, what’s not and what to fix first.

Book the audit
02
Practice X-Ray Session
$90 · 60 minutes on Zoom

A deeper look at your website, Google profile, reviews and follow-up. You get the recording and a 1-page plan with your top 3 fixes.

Book your X-Ray
Ongoing support
03
Office Hours
From $197/month

Live group calls on Zoom with Jerry and other chiropractors, the 1st and 3rd Thursday of every month. Bring a question, leave with a next step.

See if it fits
04
Done for you
Custom proposal

Rather have our team handle it? Three levels:

  • Foundation: local SEO and Google Business Profile
  • Growth: Foundation plus paid search and ads
  • Authority: Growth plus books, guides and video
Ask for a proposal

Done-for-you plans include monthly reporting, direct access to our team and no long-term lock-in contracts.

Jerry Dreessen DC at his desk
About Jerry

Founded by a chiropractor. Run like a company.

This isn’t one DC moonlighting in marketing. Jerry Dreessen DC is a third-generation chiropractor and clinic director at Back to Action Chiropractic in Mountlake Terrace, Washington. He also owns a digital marketing agency that serves local businesses.

Everyone on our team is trained on his system: how he thinks about the patient journey, what he looks for in a practice’s marketing, and how he grew his own clinic. You get his playbook, run by a team built to run it.

  • Trauma, Hospital and Primary Spine Care Qualified (Cleveland University)
  • Affiliate Faculty, University of Western States
  • Advanced training in MRI interpretation, spinal biomechanics and TBI/concussion
  • Author, Help Me Eliminate My Pain Doc!
  • Developer of a Sacrum/Ilium CE course for DCs
  • Board-eligible, Chiropractic Orthopedics
Real results, real practice

Proven in his own clinic first.

Jerry runs Back to Action Chiropractic on the exact same system. Here’s where it stands today, pulled from live SEO data and Google.

~75%
Growth in organic search traffic
to backtoaction.com over the past two years
4.9/5
Google rating
across 105 patient reviews
#1–2
Google rankings
for branded and content search terms

The same fundamentals we bring to every practice: local SEO, Google Business Profile management and content built around real patient questions. Results vary by practice and market.

Free download

5 Marketing Mistakes Costing Chiropractors New Patients

15 yes-or-no questions. Score your practice in 10 minutes and know exactly what to fix first. Written by a practicing DC.

Send me the checklist

Let’s talk about your practice.

No sales pitch. Just a 15-minute audit call where we look at your online presence and tell you exactly what’s working, what’s not and what to fix first.

100% free 15 minutes on Zoom No obligation
Book your free audit call